From: "Jeffrey E." <jeevacation@gmail.com>
To: Ehud Barak
Subject: Re: Title and subtitle
Date: Wed, 06 May 2015 19:37:33 +0000
prefer OUR COUNTRY , MY LIFE or MOMENTS
On Wed, May 6, 2015 at 3:31 PM, Ehud Barak < wrote:
PI call me once you've read it.
EB
Sent from my iPhone
Begin forwarded message:
From: "Bartlett, Tim" <
Date: May 6, 2015 at 22:10:15 GMT+3
To: Ehud Barak >, Nili Priell Barak <
Subject: FW: Title and subtitle
Dear Ehud and Nili,
I'm wondering whether you've had the chance to think about the titles below.
My Country, My Life
Fighting for Israel, Striving for Peace
Moments of Truth
Fighting for Israel, Striving for Peace
I think we could live with either. I have a slight preference for "My Country, My Life", as do George and
Sally.
Sorry to push, but for publicity purposes we need to lock in the title.
I'm here today if you'd like to discuss.
Best,
EFTA00857422
Tim
From: Bartlett, Tim
Sent: Tuesday, May 05, 2015 9:29 AM
To: Ehud Barak; Nili Priell Barak
Subject: Title and subtitle
Dear Ehud and Nili,
At launch, a few of the reps requested that we get "Israel" in the subtitle. After brainstorming, we came up
with one that seems to be a winner:
Fighting for Israel, Striving for Peace
While we like the main title, Ned actually came up with an alternative that had a particularly positive
reaction from sales, marketing, and the editorial team:
My Country, My Life
Fighting for Israel, Striving for Peace
I think this is a superb combination, but I'd love to know what you think either way. Will you please think on
it and let me know whether you like it?
Many thanks.
Tim
EFTA00857423
Begin forwarded message:
From: "Witte, George"
Date: May 4, 2015 at 6:29:42 PM EDT
To: "Bartlett, Tim" "Richardson, Sall
Cc: "Lampen, Claire"
Subject: RE: Barak subtitle
Love that second title/sub! gw
From: Bartlett, Tim
Sent: Monday, May 04, 2015 5:05 PM
To: Witte, George; Richardson, Sally; Clark, Laura
Cc: Lampen, aaire
Subject: Barak subtitle
We talked about getting Israel into the Barak subtitle. How about this:
Moments of Truth
Fightingfor Israel, Strivingfor Peace
Or, with an alternative title:
My Country, My Life
Fightingfor Israel, Strivingfor Peace
I have not tried this second title out on Ehud, but I actually prefer it slightly to "Moments of Truth".
Thoughts?
Thanks.
Tim
EFTA00857424
Tim Bartlett
Executive Editor
St. Martin's Press
175 Fifth Avenue
Net 10
Tel:
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